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          The Association for Women in Communications

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Know to Grow: How to Launch an Internal Podcast

When:
Thursday, September 23, 2021, 12:00 PM until 1:00 PM
Where:
Zoom

https://zoom.us/j/93983273882

Additional Info:
Event Contact(s):
Megan Maulorico
Category:
Know to Grow
Registration is required before Thursday, September 23, 2021 at 11:30 AM
Payment In Full In Advance Only
No Fee
$39.00


 

Know To Grow:
How to Launch an Internal Podcast

Presented by Molly Beck 
 
Thursday, September 23, 2021
12 pm CDT
(10 am Pacific, 11 am Mountain, 1 pm Eastern)


PROGRAM DESCRIPTION
 

How to Launch an Internal Podcast
Did you know podcast listening peaks mid-day on weekday during work hours?

Internal communications leaders are taking advantage of their employees’ habits by launching private, secure internal podcasts as part of innovative employee communications plans. In this workshop, you’ll learn how to plan, create, and grow an employee-only podcast, seamlessly integrating audio into your organization's internal content strategy. You’ll leave with the content hacks and technical tools you need to start a podcast that moves your KPIs forward.

Takeaways
—> How to decide who should host the podcast(s)
—> Where to record and what equipment you need
—> How to plan out your Season One content arc
—> Tons of content ideas 

—> How to promote and market to employees





ABOUT MOLLY BECK

Molly Beck is the CEO of internal podcasting company Messy.fm. She previously led marketing and communications teams at Forbes, Venmo, and Hearst, as well is the author of REACH OUT (McGraw-Hill). She has an undergraduate degree in business and a master’s in marketing.